Fran Kras

I write ads, name things, solve problems & help YOU think.

You'll find my portfolio here. A smidgen of what I've done over the years while working for everybody from Nestle to Darden SRG. Food, packaged goods, dancewear and unmentionables. For agencies or working directly with clients. Either works for me.


I've worked in the advertising industry for 32 years starting at FCB. Later I joined DDB to work on Maybelline. During my 17 years with DDB, I became Creative Director for Yoplait Yogurt.  Other clients included Morton Salt, State Farm, Anheuser Busch, McDonalds and McDonalds Taiwan.  I've won a handful of Effies and awards for Yoplait, Morton and McDonalds. Currently, I'm a freelance writer living outside Chicago on a small farm. When not working on projects for Darden Specialty Restaurant Group, Masterbrand Cabinets, and Revolution Dancewear, I'm shearing llamas, chasing my donkey or riding my horse.